Nickelodeon Creates Avatar Studios to Create New ‘Avatar’, ‘Legend of Korra’ Content1 min read
Reading Time: < 1 minuteViacomCBS has announced a new studio based entirely around Avatar: The Last Airbender and The Legend of Korra.
Avatar Studios will create “original content spanning animated series and movies,” according to a press release. Avatar and Korra original creators, Michael DiMartino and Bryan Konietzko, are joining Nickelodeon as co-chief creative officers of Avatar Studios. The first project is an animated theatrical title set to begin production soon. More information will be announced soon, according to the company.
Having exclusive Avatar and Korra content is pretty key for Nickelodeon and ViacomCBS’ new streaming service, Paramount Plus. While the company’s business strategy is to license out a number of its shows and films on a non-exclusive basis, by the time Avatar and The Legend of Korra returned to Netflix, subscribers may have associated the show specifically with the streaming platform. The show became the most watched title on Netflix around May 22nd, when it returned to Netflix. The series was also previously available on Amazon Prime Video.
Image Credit: Nickelodeon
