Agencies Confirm Virtual Cannes Market Set for June1 min read
Reading Time: < 1 minuteAgencies CAA Media Finance, Endeavor Content, ICM Partners and UTA Independent Film Group have confirmed their virtual market in Cannes will run from 22 June to 28 June.
As previously reported, the market will coincide with the official Marché du Film. Details of the market first emerged last month, as agents and distributors clamoured to keep business going in the face of the global coronavirus pandemic, which has brought the industry to its knees.
Confirmation of the market comes just days after the Cannes Film Festival revealed it will not be able to go ahead with a June-July event, given France’s government ban on festivals and large gatherings until mid-July.
A joint statement by the agencies on Thursday reads: “Conceived as a contingency plan should the market for financing films not proceed at Cannes as planned, the six-day market will be structured to offer global buyers access to screenings of finished films, early footage, and filmmaker presentations, sales meetings, and other essential elements of a film market. The initiative will coincide with the official Marché du Film.”
Image Credit: Cannes Film Festival